Why we run discovery before we quote

Clients sometimes ask for a number in the first call. We understand the impulse. Budgets need approving and boards need answers. But a price without discovery is a guess, and guesses are expensive for both sides.

What discovery produces

• A prioritised product roadmap with a first release defined
• A technical architecture and risk register
• A cost range and staffing plan you can take anywhere
• Prototypes tested with real users where the risk is usability

What it costs

Two to three weeks and a fixed fee. Everything produced is yours, and roughly one in five discoveries ends with us recommending a smaller build, or no build at all. That is the point.

“The cheapest software is the software you decide not to build.”